写作和内容项目需求书 WRITING & CONTENT PROJECT BRIEF 将下面的提示替换为您的详细信息。标注所提供的事实主张及其证据。 Replace the prompts below with your details. Label supplied claims and their evidence. 1.目的 1. PURPOSE 内容类型: Content type: 读者和他们的主要问题: Reader and their main question: 内容将在哪里发布: Where the content will be published: 读者应该准备采取的行动: Action the reader should be ready to take: 项目所有者和最终编辑: Project owner and final editor: 2.范围 2. SCOPE 页数、文章数或产品数: Number of pages, articles, or products: 按项目列出的大约长度: Approximate length by item: 起草、重写、实质性编辑或校对: Drafting, rewriting, substantive editing, or proofreading: 包括研究和访谈: Included research and interviews: 需要标题、元数据、说明文字或 CMS 录入: Titles, metadata, captions, or CMS entry required: 明确排除: Explicit exclusions: 总预算和交付期限: Total budget and delivery deadline: 大纲/草案/审查里程碑: Outline/draft/review milestones: 3.输入 3. INPUTS 批准的产品或服务事实: Approved product or service facts: 主要来源和允许的参考: Primary sources and permitted references: 我们可以证实的主张: Claims we can substantiate: 要避免的声明或主题: Claims or topics to avoid: 当前文案以及有什么问题: Current copy and what is wrong with it: 品牌语气以及两个带注释的示例: Brand voice with two annotated examples: 所需的拼写约定和术语: Required spelling convention and terminology: 目标搜索意图(如果相关): Target search intent, if relevant: 要考虑的内部链接: Internal links to consider: 4.过程 4. PROCESS 事实核查负责人: Person responsible for fact verification: 允许使用人工智能辅助并要求披露: Allowed use of AI assistance and required disclosure: 机密材料的处理: Handling of confidential material: 引用来源与原文引述的要求: Citation and quotation expectations: 一个综合审阅者反馈流程: One consolidated reviewer feedback process: 包括修订轮次和边界: Included revision rounds and boundaries: 新要求如何改变报价: How new requirements change the quote: 5. 验收和交接 5. ACCEPTANCE AND HANDOVER 根据提供的证据检查每项事实主张。 Check every factual claim against the supplied evidence. 检查语气、结构、目标受众和实际用途。 Check tone, structure, intended audience, and actual usefulness. 检查链接、单位、名称、标点符号和重复段落。 Check links, units, names, punctuation, and repeated passages. 确认没有虚构任何推荐或客户体验。 Confirm that no testimonials or customer experiences were invented. 接收可编辑文案、源列表和任何商定的变更注释。 Receive editable copy, a source list, and any agreed change notes. 指定格式以及最终文件应交付的位置: Specify format and where final files should be delivered: 向作者或编辑提问: Questions for the writer or editor: